DIRECTORY OF RESOURCES

Books and Courses

Copywriting

Bly, Robert W. The Copywriter’s Handbook, Third Edition: A Step-by-Step Guide to Writing Copy That Sells. New York: Holt Paperbacks, 2006.

Lewis, Herschell Gordon. Direct Mail Copy That Sells. Englewood Cliffs, NJ: Prentice Hall, 1984.

Nicholas, Ted. How I Sold $400 Million Worth of Products: The Ultimate Swipe File. Indian Rocks Beach, FL: Nicholas Direct, Inc., 2011.

Nicholas, Ted. The Million Dollar Copywriting Bootcamp: A Home Study Course. Indian Rocks Beach, FL: Nicholas Direct, Inc.

Sugarman, Joe. Advertising Secrets of the Written Word: The Ultimate Resource on How to Write Powerful Advertising Copy from One of America’s Top Copywriters and Mail Order Entrepreneurs. Las Vegas, NV: DelStar, ...

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