Chapter Five. Templating Empowers Content Contributors

 

Everything should be made as simple as possible, but not simpler.[*]

 
 --Albert Einstein

Executive Summary

Modern web sites are judged by what can be called the freshness directive, which mandates that a web site be constantly updated with fresh content. This imposes the following five requirements. First, a web site must have a design that is consistent overall. Second, a web site must evolve rapidly. Third, a web site must be continually updated with fresh content, with an economy of effort. Fourth, the web assets must be factored (separated out) to allow the web team to make changes concurrently. Fifth, a web site must have an efficient run-time architecture that lets it scale well under ...

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