Copyright by Avinash Kaushik

Safari, the world’s most comprehensive technology and business learning platform.

Find the exact information you need to solve a problem on the fly, or go deeper to master the technologies and skills you need to succeed

Start Free Trial

No credit card required

O'Reilly logo

Chapter 14. Advanced Analytics Concepts—Turbocharge Your Web Analytics

You can be an analytics superstar. Yes, you can. Regardless of how long you have been on the vast web analytics ocean, no matter whether you are on a raft or an ocean liner, in this chapter you will learn simple advanced web analytics methodologies/concepts/tricks that will help you elevate your game and get to your destination faster, cheaper, and more well rested.

I am perhaps stretching this analogy a bit too far, but contained in this chapter are key items that will help you take a fresh look at your data, and allow you to sift through it more intelligently to find insights that you or your key stakeholders can take action on.

Unlock the Power of Statistical Significance ...

Find the exact information you need to solve a problem on the fly, or go deeper to master the technologies and skills you need to succeed

Start Free Trial

No credit card required