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Web Analytics 2.0: The Art of Online Accountability and Science of Customer Centricity by Avinash Kaushik

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Appendix A. About the Companion CD

In this appendix:

What you'll find on the CD

System requirements

Using the CD

Troubleshooting

What You'll Find on the CD

The following sections are arranged by category and provide a summary of the goodies you'll find on the CD. If you need help with installing the items provided on the CD, refer to the installation instructions in the "Using the CD" section of this appendix.

Podcasts

The disc contains an hour of audio with two interesting podcasts. Web Analytics Simplified is a quick primer that will help you reenergize your analytics efforts and deal with common challenges. Social Media Analytics is an exploration of the ways in which you can measure the impact of your social media efforts.

Videos

The four hours of videos ...

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