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We the Media

Book Description

Grassroots journalists are dismantling Big Media's monopoly on thenews, transforming it from a lecture to a conversation. Not contentto accept the news as reported, these readers-turned-reporters arepublishing in real time to a worldwide audience via the Internet.The impact of their work is just beginning to be felt byprofessional journalists and the newsmakers they cover. In Wethe Media: Grassroots Journalism by the People, for the People,nationally known business and technology columnist Dan Gillmortells the story of this emerging phenomenon, and sheds light onthis deep shift in how we make and consume the news. We theMedia is essential reading for all participants in the newscycle:

  • Consumers learn how they can become producers of the news.Gillmor lays out the tools of the grassroots journalist's trade,including personal Web journals (called weblogs or blogs), Internetchat groups, email, and cell phones. He also illustrates how, inthis age of media consolidation and diminished reporting, to rollyour own news, drawing from the array of sources available onlineand even over the phone.

  • Newsmakers politicians, business executives, celebrities get awake-up call. The control that newsmakers enjoyed in the top-downworld of Big Media is seriously undermined in the Internet Age.Gillmor shows newsmakers how to successfully play by the new rulesand shift from control to engagement.

  • Journalists discover that the new grassroots journalismpresents opportunity as well as challenge to their profession. Oneof the first mainstream journalists to have a blog, Gillmor says,"My readers know more than I do, and that's a good thing." In Wethe Media, he makes the case to his colleagues that, in theface of a plethora of Internet-fueled news vehicles, they mustchange or become irrelevant.

At its core, We the Media is a book about people. Peoplelike Glenn Reynolds, a law professor whose blog postings on theintersection of technology and liberty garnered him enough readersand influence that he became a source for professional journalists.Or Ben Chandler, whose upset Congressional victory was fueled bycontributions that came in response to ads on a handful ofpolitical blogs. Or Iraqi blogger Zayed, whose Healing Irag blog( scooped Big Media. Or acridrabbit, whoinspired an online community to become investigative reporters anddiscover that the dying Kaycee Nichols sad tale was a hoax. Givethe people tools to make the news, We the Media asserts, andthey will. Journalism in the 21st century will be fundamentallydifferent from the Big Media that prevails today. We the Mediacasts light on the future of journalism, and invites us all to bepart of it.

Table of Contents

  1. Epigraph
  2. Special Upgrade Offer
  3. Introduction
    1. Endnotes
  4. 1. From Tom Paine to Blogs and Beyond
    1. The Corporate Era
    2. From Outside In
    3. Ransom-Note Media
    4. Out Loud and Outrageous
    5. The Web Era Emergent
    6. Writing the Web
    7. Open Sourcing the News
    8. Terror Turns Journalism’s Corner
    9. Endnotes
  5. 2. The Read-Write Web
    1. Mail Lists and Forums
    2. Weblogs
    3. Wiki
    4. SMS
    5. Mobile-Connected Cameras
    6. Internet “Broadcasting”
    7. Peer-to-Peer
    8. The RSS Revolution
    9. Making Sense of It All
    10. Endnotes
  6. 3. The Gates Come Down
    1. Spreading the Word
    2. Truth Squad
    3. Looking Deeper
    4. Bubble, Bubble, Tout and Trouble
    5. Swarming Investigators and Spies
    6. Watching Journalists
    7. Turning the Tables
    8. Endnotes
  7. 4. Newsmakers Turn the Tables
    1. Learning by Listening
    2. Blog It
    3. The Celebrity Blog
    4. Talking to the Audience
    5. Fine-Grain Pitching
    6. Some Rules for New-World PR and Marketing
    7. Endnotes
  8. 5. The Consent of the Governed
    1. Business as Usual
    2. What’s New Is Old
    3. Electing a President
    4. Dean Meets Meetup, Blogs, and Money
    5. Cash Cow, and Catching Up
    6. Open Source Politics
    7. A Changing Role for Journalists
    8. The Tools of Better Governance
    9. Endnotes
  9. 6. Professional Journalists Join the Conversation
    1. Traditional Media’s Opportunity
    2. Authority from Linking, Listening
    3. Asking the Former Audience for Help
    4. Case Study: Promoting, Then Reporting, Activism
    5. Case Study: The Citizen Reporters
    6. Newsroom Tools
    7. Teaching New Tricks
    8. A Question of Trust
    9. Endnotes
  10. 7. The Former Audience Joins the Party
    1. Citizen Journalist: Bloggers (and More) Everywhere
    2. Evolutionary and Revolutionary
    3. Nonprofit Community Publishing
    4. Alternative Media Flourishes
    5. The Wiki Media Phenomenon
    6. Business Models for Tomorrow’s Personal Journalism
    7. New Business Models: The Tip Jar
    8. Endnotes
  11. 8. Next Steps
    1. Laws and Other Codes
    2. Creating the News
    3. Sorting It Out
    4. Syndication Takes Off
    5. The World Live Web
    6. Probing APIs and Web Services
    7. Okay, but Whose “Information” Do You Trust?
    8. Dinosaurs and Dangers
    9. Endnotes
  12. 9. Trolls, Spin, and the Boundaries of Trust
    1. Cut and Paste, Right and Wrong
    2. New Ways to Mislead
    3. Who’s Talking, and Why?
    4. Trolls and Other Annoyances
    5. Spin Patrol
    6. Citizen Reporters to the Rescue
    7. A Flight to Quality?
    8. Plain Old Common Sense
    9. Endnotes
  13. 10. Here Come the Judges (and Lawyers)
    1. Defamation, Libel, and Other Nasty Stuff
    2. Jurisdiction
    3. Email and Free Speech
    4. Misusing Other People’s Work
    5. Copyrights and Wrongs
    6. Forbidden Links and Other Outrages
    7. Endnotes
  14. 11. The Empires Strike Back
    1. Governments Get Nervous; Big Business Gets Nosy
    2. The Copyright Cartel
    3. Eye of the Beholder
    4. Charm and Toughness
    5. The Tech Industry Sellout
    6. The End of End-to-End?
    7. Return of the Jedi Users
    8. A Deregulatory Rescue?
    9. The End of Scarcity?
    10. Endnotes
  15. 12. Making Our Own News
    1. A Creative Commons
    2. Day-to-Day Changes
    3. Endnotes
  16. A. Epilogue and Acknowledgments
    1. Outline and Ideas
    2. Drafts and Other Postings
    3. Acknowledgments
    4. Endnotes
  17. B. Web Site Directory
  18. Glossary
  19. Index
  20. About the Author
  21. Colophon
  22. Special Upgrade Offer
  23. Copyright