Walk Like a Giant, Sell Like a Madman

Chapter 19. Scaling Your Business with Virtual Assistants

Even after I deliver my discourse on the necessity of having an assistant, salespeople are often reluctant to hire someone even part time. They seem afraid of taking on an employee because of all that it entails—hiring, training, processing payroll, offering health insurance and other benefits, firing, and so on.

In the past, those excuses may have been somewhat valid, but with the relatively recent surge in virtual assistants (VAs) in the workforce, nobody has any excuse for not hiring an assistant. The benefits far outweigh any costs or hassles you might incur.

As I reveal in this chapter, VAs enable you to explode your business and scale up or scale down your workforce at a moment's notice. They can do anything from taking on time-consuming chores to adding the high-tech talent you need to drive your business into the twenty-first century.

Here, I lay out the argument for adding one or more VAs to your staff, show you how to determine when you need a VA (or another VA), describe the types of projects you should farm out to VAs (and which ones you should never farm out), explain how to go about choosing the right VA for you and for the work that needs to be done, and show you how to get the most out of working with your VA.