Walk Like a Giant, Sell Like a Madman

17.3. Read a Book

Pick up a book about selling or any industry-related topic that interests you and start reading. You can find plenty of great books on the market that reveal new techniques that you may never have discovered on your own and that can teach you new skills (like this book, for example).

Don't limit your reading list to books about selling and industry-related topics. Read broadly about anything that catches your interest. Creative ideas and opportunities often arise by placing two entirely different concepts side-by-side. Just think of how many modern advances have come out of biochemistry—the combined study of biology and chemistry.