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Visual Merchandising by Tony Morgan

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Dressing a mannequin

“A mannequin can be a great prop for a display; if dressed badly, however, they can look awful. People do the strangest things to mannequins that they just would not do to themselves. If a dresser is unsure of how to dress the mannequin, [he or she] should keep it simple. Clothes should be given movement; if the model’s hands are on the hip, throw the coat over it—don’t just let it hang. Pinning a garment is paramount not only to ensure the clothes fit, but also that they look good. A pin should never be seen—a good dresser will pin the inside of the garment. Realistically, a size 10 dress should be pinned so well that it looks great on a size 6 mannequin. When I dress a showroom with over 40 models, I always dress one first ...

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