Visual Data Storytelling with Tableau, First edition

FOREWORD

Data visualization is about presenting data in a way to help humans interpret, analyze, learn from it, and most important in a business context, take action on it. More than just objectively showing a result of data discovery or analysis, visualization can point a user in one direction or another based on the data chosen, the techniques used, and the creator’s focus. This book focuses on the narrative part of data visualization. It’s an excellent addition to this series, which has mostly focused on the infrastructure and algorithms of data and analytics. Visual representation is the end result of all that work on the back end, which means this book closes the loop on the overall analytics story. Despite its focus on Tableau as a tool, ...