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Viable Vision: Transforming Total Sales into Net Profits by Gerald Kendall

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1

Improve!

“We want to put our organization on a process of ongoing improvement; we cannot do that while allowing common nonsense to govern people.”

“When I do an analysis of a company, I am satisfied only when I clearly see how it is possible to bring the company to have, in less than four years, net profit equal to its current total sales.”

I know of just one person in the world who would not only make such an arrogant statement but also mean it, and he was sitting in my hotel room in New York City. Dr. Eli Goldratt,* an innovative thinker who is known to have invented breakthrough solutions to industry problems, is someone I deeply respect. But even smart, respected people sometimes make totally outrageous statements.

Eli and I spent the ...

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