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Week 9: Join the Blogosphere

She was looking for an outlet where she could share a recipe, a great book, or a find from a shopping expedition, so Ridgely Brody started a blog. Calling it Ridgely’s Radar, her blog allows friends and family to hear about a book she recently read, get her recipe for caramelized onion dip, or buy the rain boots she loves. By reaching out through social media Ridgely got more than friends and family to follow her. With no plan in mind, she just started sharing. And she says by starting a blog she learned how blogging can help a business grow.

Ridgely runs her own public relations firm and shares her blogging experience with her clients. To monetize her blog, she became an affiliate marketer with several groups ...

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