Creating User Experience Innovation Around Technologies

One very practical and straightforward method to creating new ideas for a new (or old) technology is to draw the technology in the middle of a diagram (e.g., on a whiteboard), and then list potential or concrete customer needs around the technology. This method consists of five steps:

  1. Identify target user needs.
  2. Identify potential capabilities of the new technology.
  3. Put the technology in the center.
  4. Innovate solutions based on customer needs and technology capabilities.
  5. Document the results and process the output.

Throughout this chapter I will use a specific example: a mobile device manufacturer that is planning to add an infrared camera to one of its devices. The main driver for the ...

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