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User Experience Innovation: User Centered Design that Works by Christian Kraft

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Step 2: Innovate Solutions Around Paradoxes

You are now ready for innovating around your paradoxes. You can use the previously created drawing with your paradoxes as a starting point. I will use the paradoxes from Figure 15-1 as examples to work from.

Begin by inviting colleagues and maybe some lead users to a small workshop. There you can brainstorm to find solutions for your paradoxes. The work is not easy. But bring the right group together and create the right atmosphere. You will be sometimes be surprised at the creativity that results.

Innovating around paradoxes is about seeing the paradox as a challenge. The solutions will very much depend on the type of paradox you're dealing with. Following I have given some guidance for solutions to ...

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