Acknowledgments

I am grateful to all the entrepreneurs who have shaped and tested the ideas in this book. Their feedback and experiences with launching startups have helped challenge and improve the approaches and recommendations you are about to read. Thanks to all the people who believed in my own startups over the years, whether by co-founding them with me, investing in them, buying their products, or otherwise guiding them through their launch phases.

I was fortunate to advise Singapore-ETH Centre (SEC) with my ideas, which Dr. Remo Burkhard made possible. I am grateful for his trust and his open-mindedness. Heartfelt thanks to his staff and the entire research and management team at SEC as well. I would also like to thank Dr. Ioannis Akkizidis ...

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