Summary

With the flexible support for ads, free trials, and in-app purchases, you can come up with all sorts of payment schemes with little effort. When these options are used responsibly with a good app, you have the potential to make a lot of money. It can be mind-boggling to think about the scale of the Windows Store and how easy it is for you to sell software or services around the world.

When using these monetization features, you should plan on monitoring how well they perform and making adjustments accordingly. The Windows Dev Center dashboard and ad platforms such as pubCenter provide a lot of analytics. Experimenting with the timing and placement of ads, the characteristics of a free trial, and the pricing of your app and its features ...

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