1 The seminal work on storytelling is Aristotle’s Poetics. Additional seminal references include, The Hero with a Thousand Faces by Joseph Campbell, Princeton University Press, 1960; and How to Tell a Story; and Other Essays by Mark Twain, Oxford University Press, 1996. A nice contemporary reference on visual storytelling is Graphic Storytelling by Will Eisner, Poorhouse Press, 1996.

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