RESEARCH METHOD • SYNTHESIS / ANALYSIS TECHNIQUE

47 Image BoardsImage

A collage of collected pictures, illustrations, or brand imagery can be used to visually communicate an essential description of targeted aesthetics, style, audience, context, or other aspects of design intent.

Image boards, or mood boards, are a long-standing tradition used by a variety of design professions for a range of reasons, built from inspiration and serving to inspire and sell. The image board is typically created once the designer or team has decided on a general focus for design aesthetics, style, context, or audience. Images are then collected that are representative ...

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