Suggested Actions

•Assure that leadership commands a holistic view of the ­organization.

•Build an organizational culture that emphasizes collaboration among value chain participants.

•Recruit into the organization only those who are comfortable working in a collaborative culture.

Get Understanding the Dynamics of the Value Chain now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.