INTRODUCTION

Typography Essentials is an effort to distill, organize, and compartmentalize–but not to oversimplify–the many complex issues surrounding the successful and effective use of typography. It is for designers of every medium in which type plays a major or minor role.

A deep understanding of letterforms and knowledge of the effective use of letterforms can only be obtained with constant observation and experimentation; it evolves over a lifetime of design practice and study. This book is intended to advance the progress of designers seeking to deepen their typographic expertise; it is organized and designed to make the process enjoyable and entertaining, as well as instructional.

The principles are divided into four sections: The Letter, ...

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