THE PAGE89 The uneven text grid

AN INTERESTING TREND that goes against conventional practice is the use of uneven-width columns on the same page or within the same story. This is a step beyond the opening paragraph treatment, and it can be seen in a number of mainstream high-circulation magazines that are breaking out of the usual formats with some hits of “subversive” typography.

ProjectSingle page

Creative DirectorScott Dadich

Design DirectorWyatt Mitchell

DesignerChristy Sheppard

IllustratorKerry Roper

ClientWired

Adding a bit of extra interest to the page, this short piece of text exists in two distinct column widths. Note the extra-wide white space to the right of the narrower column and the super narrow column under the broken, overlapped, ...

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