THE PARAGRAPH62 Optimum line lengths
TWENTY PICAS IS A GOOD LENGTH to aim for when designing text type. Another common method for good legibility is to keep your measure between fifty-two and seventy characters per line (spaces and punctuation count as characters). This ensures that there will be enough words (and therefore word spaces) to accommodate justified type comfortably. Again, everything is relative, so optimum line length may vary based on typestyle, leading, tracking, and even the texture and tone of the printed surface.
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Design DirectorDavid Curcurito
Art DirectorDarhil Crook
Associate Art DirectorErin Jang
Design ...
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