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Twitter Marketing: An Hour a Day by Hollis Thomases

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Introduction

Hello, my name is Hollis Thomases (@hollisthomases), and I'm a Twitter addict. There, I said it. Like most Twitter addicts, however, there was a time when I was instead a Twitter skeptic. I'd been practicing online marketing for 11 years and couldn't for the life of me understand why I would want to answer the question "What are you doing?" for the world to read. Better yet, why would they care? I viewed Twitter as a place for the trivial and the mundane—a place that attracted people with time on their hands or those who had nothing better to do.

Today, nothing could be further from my perception. I have seen the proverbial light and I evangelize Twitter whenever and wherever I can. These days, the most common question I'm answering ...

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