CHAPTER 8

The Interactivity of Measurement

It is the key thesis of this book that without the inclusion of a strong social component, performance measurement will never be transformational. Very few organizations have established a social or organizational context that is sufficiently supportive of their technical measurement system components. In fact, to dramatize this, just compare the investment in the technical versus the social aspects of the measurement system in your organization. Chances are, you won't be able to find much of a social investment at all.

Everywhere we look, it is hard to miss the fact that the real solutions to organizational problems are predominantly social, not technical. There is no denying that the technical components ...

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