Cheat Sheet
Carl Sagan didn’t wantto believe.He wanted to know.
Author Seth Godin said it well: “Golf is not safe. My grandfather died playing golf. Speaking up is not safe. People might be offended. Innovation is not safe. You’ll fail. Perhaps badly. Now that we’ve got that out of the way, what are you going to do about it? Hide? Crouch in a corner and work as hard as you can to fit in? That’s not safe, either. Might as well do something that matters instead.”1
I live and breathe my research firm. Reaching and teaching people my lessons is rewarding. Take advantage of my work, and you will either make or save a great deal of money. For your associates, friends, and family—some bullet point ways to describe and explain systematic trend following ...
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