MOVING INTO A BETTER NEIGHBORHOOD

If you are a trader who feels good in the pain comfort zone, you need to move into a better neighborhood—a comfort zone that allows you to feel good when things are actually good and not painful. But how?

When Joe described his pain comfort zone, he used words that would normally describe a warm, pleasant, and safe place:

  • that really familiar place
  • the hearth fire burning
  • home cooking
  • comfort
  • my parents
  • me as a child

These are the very same images that Joe has attached to the feelings of pain, thereby making the experience of pain a goal rather than something to avoid. Instead of associating pain with comfort, what Joe must do is to associate pain with pain and pleasure with pleasure. Once he makes this new association, he will then move into a new comfort zone, one that is actually comfortable with having achieved success rather than loss.

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