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Total Engagement: How Games and Virtual Worlds Are Changing the Way People Work and Businesses Compete by J. Leighton Read, Byron Reeves

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Chapter Twelve

Tactics for Change

Feeling all dressed up and wondering where to go? If you’re like us, you’re excited about the potential to apply the crisp, colorful experience of game play to a workplace that needs more than a fresh coat of business process paint. What’s the best first step? Right now, there is no quick answer, but the long answer that follows can start the journey.

As you have seen throughout this book, we’re convinced that someday important enterprise tasks will be performed by people in an environment that looks a lot like today’s massive multiplayer games. Our forecast is that this will come about in stages in which subsets of game ingredients are introduced into business software currently used by information workers ...

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