CHAPTER SIX
What Is the Psychology of Prejudice Toward Female Leaders?
THE DISCRIMINATION against women revealed in chapter 5 has roots in the everyday psychological processes that create prejudice. The psychology that underlies prejudice toward female leaders is driven by conscious and unconscious mental associations about women, men, and leaders. People associate women and men with different traits, linking men with more of the traits that connote leadership. Such beliefs can make people conclude that no woman could have the “right stuff ” for powerful jobs. Prejudgments of this sort abound, as in the Wall Street Journal statement, “Male directors ...
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