Preface

Apps are changing the world. If you work for a bank, an airline, an art gallery, or even a local coffee shop, you’ll probably have helped create an app to connect and transact with your customers and visitors. As users, we consume these bite-sized chunks of digital goodness voraciously, with some estimates putting total app downloads to date at over 100 billion.
People find apps effective, satisfying, and enjoyable. Meeting their needs, filling dead time, solving their problems. So, why are we writing a book that argues for some new thinking?
We celebrate the success that is apps, services, and the ecology of mobile devices; but, we want to ask the question: what do the current approaches to mobile interaction overlook? Is there more to ...

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