Acknowledgments

Thanks to Matt Mullenweg and Toni Schneider for granting permission for this project. Genoveva Llosa and Susan Williams deserve applause for their promethean confidence in a project that took big bets on narrative and convention-defying choices. Cheers to John Maas, Mary Garrett, and Bev Miller for making all the pieces come together. And a proud hat tip to cover designer Adrian Morgan for a spectacular act of provocative creation.

Deep thanks to Faisal Jawdat, Kav Latiolais, Richard Stoakley, Mike Adams, Beau Lebens, Andy Peatling, Matt Mullenweg, and Toni Schneider for honest feedback on early drafts. My gratitude to Andrew Nacin, Jason Cohen, Andrea Middleton, Noël Jackson, Paul Kim, and Tom Preston-Warner for letting me interview ...

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