Financial health goal
For example, to measure the financial health of the company, we are indeed big fans of using net profit as a goal. In order to achieve a desired net profit, everyone in the company can take some role in contributing to increasing the revenues or decreasing the expenses that consequently result in the company’s “bottom line.” In this case, the company is like the fabled Golden Goose. The Golden Goose produced golden eggs only when she was healthy. So too must everyone contribute to the health of the company in order for the desired net profit to be produced.
There are plenty of alternative choices, of course, for a financial measure for your company goal for the current time period. We spoke about the possibility of using ...
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