CHAPTER 21  

Increasing Business Creativity and Innovation—Head First

Images

  CHAPTER HIGHLIGHTS  

Images  The brain is the source of creativity.

Images  Each of us has the mental diversity within us to be creative.

Images  Creativity and innovation are different, and both are important to business success.

  Each of the Whole Brain Thinking quadrants contributes to the ...

Get The Whole Brain Business Book, Second Edition: Unlocking the Power of Whole Brain Thinking in Organizations, Teams, and Individuals, 2nd Edition now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.