CHAPTER 10FACE 9Other-Centric versus Ego-Centric

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While Jack Welch was president of General Electric, its income rose from approximately $26 billion to $130 billion, and its market value rose from $14 billion to $410 billion. “Neutron Jack,” named after the neutron bomb that wipes out the population but leaves the buildings standing, could be a mean bastard. He closed factories, shut down lackluster old-line units, and sold off entire divisions. He cut thousands of staff as he eradicated inefficiency and dismantled the bureaucracy, which he felt was too rigid and inflexible. Each year, he fired the bottom 10 percent of his managers.

Yet this same ...

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