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The Visual Palette by Brian Matiash

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Canon EOS 5D Mark IICanon TS-E 17mm f/4L1/25 sec. at f/4, ISO 100June 9, 2010

CHAPTER 10

The Tools of the Trade

“Technology is nothing. What’s important is that you have a faith in people, that they’re basically good and smart, and if you give them tools, they’ll do wonderful things with them.”

—STEVE JOBS

Rhyme and Reason

If you’ve spent any amount of time browsing social media websites, you’ve likely come across shared photos that have clearly been edited. And by “edited,” I’m not referring to basic horizon correction or spot healing. I’m talking about running the photo through any number of filters, plugins, or presets. And if you’ve continued ...

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