About the Author
Evan Stubbs has over 10 years’ experience helping organizations extract value from business analytics. A recognized expert in innovation, Evan has a background advising as a management consultant with KPMG Consulting, providing architectural strategy with Deloitte, and managing innovation within General Motors’s research and development activities.
Over the course of his career he has delivered projects as diverse as identifying viral churn within telecommunications through social network analysis, implementing an analytics-based policy planning tool kit within the public sector, and creating a human–machine interface and entertainment system for a concept car. A champion for innovation and improvement, he advises organizations across multiple industry sectors and assists companies in achieving best practices in analytics.