Chapter 13. monitoring & evolving your site
âOne of the people logged in to my web site has a question.â
donât miss ...
Evaluating how people use your site
Measuring your siteâs traffic
10 reasons that traffic spikes (& 8 reasons it slumps)
Traffic patterns through the year
Why sites must evolve
How MSN got users to click (a million times over)
Once your site is planned, designed, built, and launched, you may feel a sense of accomplishment (and you should). But donât confuse a launch party with a finish line. Your workâs only just begun.
Itâs only after youâve launched your site that you can begin to learn what works and what doesnât. ...
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