Featured Contributor: Sue Brettell, UK-based personal brand identity designer, of www.id-creativesolutions.com (@SueBrettell)
“A picture is worth a thousand words.”
A strong visual identity helps to establish you in people’s minds, communicate your personal brand, and show your creativity. It should be applied consistently to all your brand communications: your Web site, blog, bio, resume (for example, in your choice of font or appropriate use of accent colors), and social media strategies, including Twitter.
We asked Sue Brettell, known internationally for her talent in aligning design with personal branding, to coauthor this chapter. She’ll guide you through how to customize ...