CHAPTER 13

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The Truth About the Future of Web Design: Performance-Based Design

I will wrap up this book with a look into the future—not of HTML5, CSS3, or any particular technology, but the future of our profession. (And I want to pitch you on my web app at http://itsninja.com.)

Let’s face it, we’re nerds. We love technology. It’s exciting, it’s changing rapidly, and it’s just plain fun to be on the forefront of one of the biggest technological and social phenomena in generations—the Web.

But cool technology is a means to an end. It irritates me to no end when web designers and developers breathlessly proclaim a new web site is “Designed with ...

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