Chapter 40. Don’t do anything you wouldn’t want seen on YouTube

It used to be that the standard of behavior was not to do anything you didn’t want to find on the front page of The New York Times. Our modern world offers many more ways to embarrass ourselves, so we no longer have to wait for the morning papers.

Martha Stewart can teach you about a lot more than a good place setting. The small decisions that we make along the way and the values that guide those decisions can have significant impact. Stewart thought she received a quiet call from an old friend about an investment and then made a personal decision about selling shares. But the old friend was the CEO who had inside information about a pending rejection of a key drug by the FDA. It was ...

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