Chapter 44. Use PowerPoint Effectively

In most organizations today, PowerPoint is the de facto program used for business presentations. It’s also increasingly used for business reporting because business readers have little time for lengthy reports or memos. PowerPoint requires an author to be both succinct and to the point.

PowerPoint dominates business communication for other reasons, as well: it’s relatively easy to use; you can store and transmit your data or speech electronically; and you can easily project it to groups of almost any size, yet print it in on any printer, so it serves as a basic record of a talk or presentation.

But the program’s strengths are also its weaknesses. Many commentators and experts complain about the use of cryptic ...

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