10.1. CONSULTING TRADE-OFFS

Management consulting's popularity with millennials is somewhat surprising, but it serves to illustrate the conflicting priorities of this generation. Despite their desire for flexible schedules and a balance between work and play, many young people are willing to travel and put in long hours to land a lucrative and engaging consulting job.

Indeed, consulting seems to satisfy the two most important factors M.B.A. students consider when choosing a job. In an Aspen Institute survey of M.B.A.s at 15 business schools in 2007, respondents were asked to name the three top factors in their job search. "Challenging and diverse responsibilities" ranked first, mentioned by about two-thirds of respondents, followed by "compensation," ...

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