THE TRANSFORM ATIONAL CONSUMER SELF-ASSESSMENTWHAT DO YOU NEED TO RETHINK FIRST?
If you’ve made the decision to accept this call to adventure, it may seem as if you need to rethink everything in your entire business, fast. Once you’re on fire and have a vision of transcendence, making wholesale, sweeping, cross-functional changes is tempting. It is also likely to be unsuccessful!
To get where you’re going, you’ll need a systematic, deliberate, and intentional action plan, roadmap, and change-management strategy. The leader-heroes who are successful in reorienting what they sell, their customers, marketing, competition, and teams are the ones who plan and execute their rethinks in a strategic manner, scoping, sequencing, and customizing them for ...
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