Book description
Skills, facts, strategies, techniques…whatever it takes! FT Press’s quick new Top 10s bring together the 10 most crucial things you MUST know to get great results, right now!
Ten powerful techniques and crucial insights for measuring social media ROI--and optimizing it!
When you think about it, the only truly important social media metric is good old return on investment (ROI). Everything else--traffic, comments, followers, leads--is just a stop along the way. Without positive ROI, there’s really no reason to run a social media campaign. Here are ten things you must know to measure the effectiveness of social marketing….
Table of contents
Product information
- Title: The Top 10 Things You Must Know About Measuring ROI on Social Media Marketing
- Author(s):
- Release date: November 2010
- Publisher(s): Pearson
- ISBN: 9780132685573
You might also like
book
Built-In Social: Essential Social Marketing Practices for Every Small Business
How to redesign your business for social relevance and profitable success Marketing today is driven by …
book
Do It! Marketing
As a small-business owner or solopreneur, you wear many hats—perhaps the most important of which is …
book
The Tasti D-Lite Way: Social Media Marketing Lessons for Building Loyalty and a Brand Customers Crave
Create growth via social media-powered customer loyalty strategies Tasti D-Lite has put itself on the map …
book
Kick-Ass Business & Marketing Secrets: How to Blitz Your Competition
A complete course on the rules of marketing for today's climate In this fast-paced, cluttered, and …
