RULE 4

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Do not waste energy on things you cannot change.

—ARISTOPHANES

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The word “change” has become a critically important term in today’s corporate world for two reasons. First, the spread of globalization with its rapid development of integrated markets has made change a constant and unavoidable aspect of doing business. Second, the rapid advancement of IT technologies has produced an environment in which business models are in a continuous state of flux.

If corporations are to survive and prosper in such change-driven environments, “they ...

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