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MOBILIZING CHANGE THROUGH EXECUTIVE LEADERSHIP

IMPLEMENTING NEW STRATEGIES REQUIRES LARGE-SCALE CHANGE. The term transformation has emerged to differentiate the scale of change required by business strategy from the continuous improvement that organizations routinely perform. The leaders of our Strategy-Focused Organizations clearly led transformations, not small-scale changes.

John Kotter carefully distinguishes between the words management and leadership when describing transformation: “Management is a set of processes that can ...

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