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The Strategic Producer by Federico Arditti Muchnik

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Appendix The Business Plan

 

 

 

 

 

 

This is show business, not show friend.—Linda Obst (among others)

The old joke goes that if you want to make a million dollars making movies start with 10 million. Kidding aside, making a profit with independently financed movies is all but impossible today. A cursory look at the landscape tells the tale: there are simply too many movies being made. Unless your film has a star on board, getting noticed is extremely difficult and even if you do, chances for success are slim.

The film marketing, distribution, and exhibition world is undergoing seismic changes. To attempt to describe them here is a fool’s errand because by the time you read this the landscape will have changed yet again. As a moviegoer you ...

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