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The Strategic Producer by Federico Arditti Muchnik

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Chapter 8Production

 

 

 

 

 

 

Commencement of principal photography is the phrase filmmakers enjoy using to denote the start of production. It sounds a little portentous, but who wouldn’t want to make a big deal of it? Anyway, it does accurately convey what’s happening: the start of filming. With that, the project has moved from preparation to execution. Why not celebrate the milestone with a highfalutin phrase? Well, there are reasons why we want to take the phrase with a grain of salt. The first and foremost is that the feeling and mindset on that first day of production is generally one of anxiety, exhaustion, and uncertainty. While it’s imperative that producers and the entire cast and crew come to work with a positive mental attitude, ...

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