3A Model for Corporate-Stakeholder Relations

42

All human motivations are based on self-interest. We are only motivated to do something when it benefits us in some way. What about the common good? Are actions that support the common good also based on self-interest? Yes, but… it is a self with an enlarged sense of identity. It is a self that identifies with family, community, the organization it works for, society and the planet. It is a self that recognizes that it is part of a web of interconnectedness that links all humanity and living systems. In management terminology it is a self with a systems perspective. In spiritual terminology it is a self that is in touch with its soul.

—Richard Barrett, 1998

This chapter presents a new model ...

Get The Stakeholder Strategy now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.