4.1. Value statement and value timeline
There is no right or wrong way to define value. When it comes to value the only thing you can do wrong is disregard it. The first step is to define a value statement. A value statement is not something you create once and set aside. It must be a living document that you can modify dynamically. Generally speaking, a value statement should describe the goals that were highlighted as part of the buying decision. Consider the following example:
Our goal is to exceed 5% improvement in the availability, reliability, and efficiency of our ATM network. We will partner with IBM to achieve these goals and leverage their consulting, software, and hardware expertise to this end.
To keep the value statement current, ...
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