The Social Media Bible: Tactics, Tools, and Strategies for Business Success, 3rd Edition

To-Do List

While doing research for this chapter, the original intent was to take some items from David Risley’s 50 Rapid Fire Tips for Power Blogging, paraphrase them, and turn them into a to-do list—but David’s list had just too much good information to choose from. So here are David Risley’s 50 tips in their entirety. (Thank you, David!)

50 Rapid Fire Tips for Power Blogging

I have been blogging for a living for many years now. I’ve learned a lot and, today, I wanted to throw out a bunch of quick tips in rapid succession. The goals here are (1) get lots of traffic to your blog, and (2) earn money with it. Okay, here we go (in no particular order):

1. Use WordPress. No other platform is as flexible with all the plug-ins, in my opinion.

2. Post often. Your blog will have more visibility if you post more often. These days, I usually post at least two times per week on my blog. On another of my blogs, it is twice per DAY. As a minimum, once a week or more is a good benchmark.

3. Use catchy blog post titles. Put yourself in the shoes of a person who is casually surfing the Internet, seeing your post along with hundreds of others. Will your blog headline stand out? Copyblogger is an awesome source for information on writing.

4. Ask open-ended questions. One of the best ways to invite commentary on your posts is to ask for it. Ask your readers questions and tell them to answer in the form of a comment.

5. Comment on other blogs—often. I actually maintain a separate folder in Google ...