Conclusion
Creating your own video is a lot of fun. It is a little more technically challenging than an audio podcast or a simple blog, but the rewards are well worth it. Video is almost always the best medium for communicating with your customers. Being able to share your expressions, inflections, and body language builds much greater trust and conveys sincerity to your viewers. Watching someone deliver a message is powerful. Just look at how television influences lives.
Don’t be afraid of trying to create your own video. Don’t spend a lot of money to start out. Use your existing camera or borrow one from a friend and start videotaping. The best way to experience vlogging—to borrow a sport shoe slogan—is to “Just Do It!”
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